Messaging services for developer tools

A one hour workshop to identify key issues in your product messaging. I recommend this if you are having tricky communicating the overall concept of your product or explaining why it’s better than alternatives.

To prepare for the workshop I will ask you to send me a product demo or walkthrough so I can best understand how it works.

I can also get more hands on with both overhauling the product messaging and applying it to a key page (typically the homepage).

This includes interviewing a customer-facing team member, reviewing marketing sales content and watching sales recordings. I use this to identify key messaging elements to include in the page.

I then write the full copy for the chosen page, pulling out all of the relevant details along with suggesting imagery where appropriate.